Designer Tips: Opacity and Brightness

A really cool effect you can use in your designs is changing the opacity or brightness of an object. It works great for faded backgrounds, or if you are using a photo to show a memory. It adds a softness to the image or object or fades it out enough so you can write on top of it (think Guest Books or Greeting Cards).

To change this setting, first make sure you have clicked the “customize” button or are in “designer” mode. Then, just click on an object and find the opacity (brightness for background images) option. Slide your mouse left or right and see what kind of effect works for you.


The word of this setting changes based on the type of object you select. Background images say Brightness, as there is nothing behind them to show through. Opacity is the option when selecting any other object since objects below it can be seen through it.

It’s a neat tool that can add a really nice effect. You can also do this with text blocks. This is a great trick to use when you want text on an image that it is tough to read. Add a coloured box behind the text with a low opacity. It gives you just enough of a base to make text readable but also lets the image behind it show through.

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